hiiibrand awards 2024
From 26.09.2024 to 31.12.2024 Call for submissions
ChinaICoD is pleased to announce the Member Event, Hiiibrand Awards 2024 organised by Hiiibrand. Submissions are open from 26 September to 31 December 2024.
SUMMARY
The Hiiibrand International Brand & Communication Design Awards, also known as Hiiibrand Awards, are dedicated to highlighting branding and design value. Through a global call for submissions and a rigorous selection process, they acknowledge exemplary brand practices and design excellence, aiming to foster communication and progression in the domains of brand and communication design. The Hiiibrand Awards consist of two categories: Brand Awards and Design Awards. The Brand Awards honour companies and organisations that have achieved significant accomplishments in brand positioning, strategy, innovation, and communication; the Design Awards recognize teams and individuals demonstrating exceptional performance in the field of communication design.
The Hiiibrand Awards not only concentrate on superficial aesthetic standards but also comprehensively assess real-world business challenges and corresponding strategies. As a brand and design award with over a decade of history, celebrated for its internationality, professionalism, and foresight, the Hiiibrand Awards represent the industry's authority and establish the benchmark for high-quality brand and design practices. Receiving an award or being shortlisted for the Hiiibrand Awards constitutes a genuine honour for both brands and designers!
The Hiiibrand Awards 2024 have experienced further refinement. We have convened a group of twelve respected international experts to act as judges. Significant improvements have been implemented across multiple facets, including award positioning, assessment criteria, category schedule, and the submission process, revealing a new outlook for everyone.
JUDGES
- Henry Steiner, ‘Father of Hong Kong Graphic Design’, Hong Kong, China
- Astrid Stavro, Founder of Astrid Stavro Studio, London, UK
- Brian Collins, Co-Founder of Collins, New York, USA
- Eric Q. Liu, Chinese Typographer, Tokyo, Japan
- Harsh Kapadia, Chief Creative Officer for MRM, New York, USA
- Irma Boom, ‘Queen of Books’, Amsterdam, Netherlands
- Issay Kitagawa, CEO & Art Director of GRAPH, Tokyo, Japan
- Laura Meseguer, Founder of Laura Meseguer Studio, Barcelona, Spain
- Martin Woodtli, Art Director & Graphic Designer, Zurich, Switzerland
- Ruedi Baur, Founder of Integral Ruedi Baur, France/Switzerland
- Simon Dixon & Aporva Baxi, Co-founders of DixonBaxi, London, UK
ASSESSMENT CRITERIA
Brand Awards
A. Brand Story and Vision
B. Brand Strategy
C. Brand Innovation and Practice
D. Brand Identity
Design Awards
A. Design Communication
B. Design Execution
C. Design Creativity
D. Design Influence
QUALIFICATIONS
All entries in the Design Awards Professional Level are eligible to apply for the Brand Awards; entries in the Design Awards Professional Level must be projects that have been commissioned and applied; entries in the Design Awards Student Level can be graduation projects or school assignments.
CATEGORIES
A. Branding
Focused on the design of individual brand elements or overall brand strategy, encompassing the creation of new brands, brand reshaping, promotion, innovation, and marketing.
B. Logo
Involves the design of a single or series of logos, primarily for the identification of companies or products and the effective communication of core brand messages.
C. Packaging
Design and production of single or series of packages, not only for protecting and containing products but also for conveying brand information and enhancing market appeal.
D. Typography
Includes type design, customized typeface for brand, and design work that primarily uses typography and layout as the main means of communication.
E. Editing & Publishing
Editing involves the integration of text, images, and music into a cohesive whole; publishing focuses on the design and production of digital and print publications.
F. Advertising
A commercial marketing approach utilizing various media to disseminate creative information, aiming to influence consumer behaviour, enhance brand image, or promote specific viewpoints.
G. Environment & Space
A strategic approach leveraging creative design and technology to create functional and engaging physical environments, enhancing user experience and brand value.
H. Digital Media
The practice of using digital technology and internet platforms to disseminate creative information, targeting the intended audience and achieving business objectives.
COSTS
The super early bird deadline is Oct 31, 2024, with a 50% discount; the early bird deadline is Nov 30, 2024, with a 25% discount; the regular deadline is Dec 31, 2024, after which the original price applies.
AWARDS
The Brand Awards comprise the Best Brand and Excellent Brand, totalling 15 awards. The Design Awards are divided into two levels: Professional and Student. Each level features eight categories, with Gold, Silver, Bronze, and Merit Awards awarded within each category, resulting in a total of 192 awards.
WINNER BENEFITS
01. Hiiibrand Awards Logo
Use of the Hiiibrand Awards logo for the whole lifecycle of the award-winning work.
02. Award Certificates
Certificates are available free of charge.
03. Hiiibrand Awards - Kaleidoscope Trophies
* The "Best Brand Award" in Brand Awards will be awarded two Trophies for free, one for the brand side and one for the design side;
* All winners of the Bronze Award and above in Design Awards will be awarded one Trophy for free.
expense.
04. Exhibition
All winning and finalists have the opportunity to conduct tours.
05. Online Promote
All winning and finalists have the opportunity to be interviewed and promoted by Hiiibrand's official all-media and cooperative media.